{"id":4030,"date":"2025-09-30T09:41:49","date_gmt":"2025-09-30T09:41:49","guid":{"rendered":"https:\/\/groupmapping.org\/?post_type=cases&p=4030"},"modified":"2026-03-09T08:28:37","modified_gmt":"2026-03-09T08:28:37","slug":"amphia","status":"publish","type":"cases","link":"https:\/\/groupmapping.org\/en\/cases\/amphia\/","title":{"rendered":"Amphia"},"content":{"rendered":"
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Amphia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We developed a strategy process that actively involved employees and encouraged ownership. As a result, team strength, leadership and a culture of cooperation and innovation grew.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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About Amphia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Amphia Hospital in Breda is a large teaching hospital where over 5,000 employees work every day to provide the best fitting medical and nursing care for the region. By taking an innovative approach to the strategy process, Amphia has established a clear from plan to practice<\/strong> developed that actively engages employees. This approach ensured broad-based change isn\u2019t pushed top-down,<\/strong> and set the entire organisation in motion to work together for Amphia's future.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The question<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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How can a hospital improve the strategy process<\/strong> shape in such a way that everyone feels involved in the organisation's direction? For Amphia, this means thinking about a future-proof organisational strategy<\/strong> that responds to major changes in healthcare. How do you deal with an increasing demand for care and an increasingly tight labour market, while technological possibilities develop at lightning speed?<\/p>

It calls for a broad-based change isn\u2019t pushed top-down,<\/strong>, where employees not only think along but also become co-owners of the solutions. By investing in develop leadership<\/strong> and strengthening team force<\/strong>Amphia can build a culture where collaboration and innovation are central.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Welcoming all Amphians on a blue carpet during the kick-off of the strategy period. We handed out cards with pins to put on their keycords.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\u201cIt was impressive to see everyone working together to come up with a new strategy, no matter what age, position, experience or role.\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tom Vuorinen<\/b><\/div>
Collaboration Designer & Partner<\/span><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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The answer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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In preparation for the strategy process<\/strong> we held a session with the governing council to define the contours of content and process. Theme leaders then went out to gather input. Thus, all teams had a strategic conversation with their leader, accounting for over 650 conversations.<\/p>

We presented the outcomes and the contributions of the theme leaders to 200 employees, a cross-section of the hospital, in a strategy two-day workshop. This stood 80% of the strategy. After validation with employees and stakeholders, the Governing Council adopted the strategy.<\/p>

Finally, we developed a strategic workshop that allowed teams to translate the new strategy into their own practice. Thus, the strategy became alive in the organisation and grew team force<\/strong>, leadership<\/strong> and the organisational culture<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\u201cThe process towards a new strategy, if possible, was even more important than the final strategy itself. The cooperation and attention to each other that came through this process was very inspiring and sets an example of how we want to do things from now on\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Mark - Secretary Executive Board and Supervisory Board | Manager Knowledge Core Communications and Marketing<\/strong><\/div><\/div>
Amphia<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Sharper, faster, smarter:
Start the movement!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tLet\u2019s talk!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":2049,"template":"","thema":[],"sector":[23],"class_list":["post-4030","cases","type-cases","status-publish","has-post-thumbnail","hentry","sector-zorg"],"_links":{"self":[{"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/cases\/4030","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/types\/cases"}],"version-history":[{"count":38,"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/cases\/4030\/revisions"}],"predecessor-version":[{"id":5586,"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/cases\/4030\/revisions\/5586"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/media\/2049"}],"wp:attachment":[{"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/media?parent=4030"}],"wp:term":[{"taxonomy":"thema","embeddable":true,"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/thema?post=4030"},{"taxonomy":"sector","embeddable":true,"href":"https:\/\/groupmapping.org\/en\/wp-json\/wp\/v2\/sector?post=4030"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}